The Wings of the Lion
The Generali Group is one of the most significant participants in the global insurance and financial products market. Generali is the market leader in Italy and Assicurazioni Generali, founded in 1831 in Trieste, is the Group’s Parent and principal operating Company. Generali is the largest corporation in Italy.
Characterised from the outset by a strong international outlook Assicurazioni Generali has consolidated its position among the world’s leading insurance operators, having strengthened its position in western Europe activity, with significant market shares in Germany, France, Austria, Spain and Switzerland. In recent years, the Group has made a significant return to central-eastern European markets and the principal markets of the Far East, including India and China.

In the last decade, the Group has widened its product offerings from only insurance to include the entire range of financial services and asset management.
The Generali Group has experience dating back over almost two centuries, and with its recognized financial strength and its consolidated partnerships with major international reinsurers, operates in all classes of property and casualty insurance, from mass risks (like auto tpl or personal injuries) to highly complex industrial plants, from simple policies for family protection to extensive contracts satisfying multinational companies’ complex needs.
Generali provides coverage to individuals, protecting their incomes and optimizing their savings, mainly through life products, with individual and group pension schemes. In this field Generali can offer highly sophisticated solutions to multinational companies through a specialized structure, named GEB (Generali Employee Benefits) located in Brussels.
Today the Generali Group operates in 68 countries through 484 subsidiaries. It employs over 85,000 employees worldwide. It is one of the leader insurance groups in Europe, with a 2009 total premium income of £á 70.5 billions.
At 31st December 2008, market capitalization was £á 27,483.1 million, confirming Assicurazioni Generali¡¦s position among the major European insurers by market capitalization. The Group is ranked as the 34th largest company in the world measured by revenues in the 2008 Fortune 500 It has over 60 millions clients worldwide. The Generali Group has over £á 300 billions of assets under management.

