Genertel confirms leadership position in Italian direct market

 Trieste – Genertel, the Generali Group direct Non-Life insurance provider, once again confirmed its market leadership position in Italy in 2009 in the direct channel (online and telephone) with a share of 24.6%. The company reported premium income totalling € 267 million for 752,000 contracts, a result reflecting stable performance despite the overall slowdown on the Motor insurance market in 2009.               

Genertellife, established in 2009 from the re-named La Venezia Assicurazioni – which operates largely via bank networks, and through Banca Generali in particular – reported premium income totalling more than € 2 billion for 2009, on a base of 300,000 clients and assets under management for € 7.5 billion. In the direct channel, in the year since its launch the company had premiums for more than € 22 million. Click Here to View The Press Release